The latest situation of the novel coronavirus affects everyone’s heart. Pernod Ricard China has offered its helping hand by donating RMB 2 million to China Charity Federation on January 29.
The donation will be used to establish a special fund "caring for medical staff and fighting novel coronavirus”, providing humanitarian assistance, medical assistance, and care incentives for frontline medical staff.
Pernod Ricard China hopes to pay tribute and support to every frontline medical staff and contribute its own strength to the control of epidemic of China.
As a responsible corporate citizen, Pernod Ricard China has been actively engaged in social welfare and concerned about sustainable development. During this extraordinary period, every employee of Pernod Ricard China is preparing to work with the people of the country to overcome the epidemic.
In China, Pernod Ricard leads the way among all international wine and spirits groups. Key brands such as Chivas Regal, Martell and Royal Salute were introduced into the country over two decades ago.
Since then, they have grown to become China’s key portfolio of imported spirits. The acquisition of Allied Domecq and V&S further consolidated Pernod Ricard’s industry status in China with the addition of Ballantine’s, Mumm, Perrier-Jouët, Beefeater, Kahlúa and Malibu in 2005, and Absolut Vodka to the already strong brand portfolio in 2008. Pernod Ricard has a wholly-owned trading company d in Shanghai, with a strong distribution network all across China and key offices located in Beijing, Guangzhou, Xiamen and Wuhan. Pernod Ricard also has a wholly-owned production company in China, Pernod Ricard (Ningxia) Winemakers Co., Ltd., which is engaged in grape-growing and production of Helan Mountain branded wines.
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